THREE CUB THREADS

Three Cub Threads provides strong, durable clothing for the “rough-and-tumble” children in the family — the cubs who climb trees and are always on the go, leading their family through the adventure of childhood and parenthood alike.

Little Clothes for Big Fun.

APPROACH

The challenge was to build a brand that would appeal quality to parents and fun to their cubs. Using playful imagery and craft, both audiences would be appealed.

AWARDS

AAF Addy - Silver
LogoLounge Book 11 Badge of Honor
Graphis New Talent - Honorable Mention

Services: Naming, Identity, Illustration, Packaging, Branding, TAGLINE, Brand Extension