Creativity Needs Everyone
CREATIVITY NEEDS EVERYONE
Creativity Needs Everyone was a collaboration, organized by McGarrah Jessee, with creative agencies of Austin where 400+ friends and allies of LGBTQIA+ came together to make strides for love in the 2019 Austin Pride Parade.
Work done at McGarrah Jessee.
Organizers: Jeremy Wood and Hunter Sunrise
Copywriting: Colin Lapin
Design Lead: Erica Ellis
approach
In order to unify 13 creative agencies with one logo, it needed to be minimal and friendly, but bold. The color palette also needed versatility for each agency to design their own front of the shirt.
Services: Logo, Color Palette, Photography, PRINT
Creating the campaign
